There’s a motive why the time period “struggling artist” is thought. In applause, we’re altering that. Pushed by the devastation wrought by the pandemic, we’re constructing a brand new method for creators and followers to foster a long-term group via stay two-way interplay and play. Applause permits creators and their followers to have extra enjoyable and join deeper than ever earlier than; Consequently, content material creators earn way more cash than another platform.
We have solely launched not too long ago, however hundreds of followers have already taken half within the clapping occasions – occasions that introduced tears of pleasure to followers’ eyes and smiles on the faces of musicians, comedians and different creators alike.
Our mission is to allow creators and followers to thrive by connecting immediately with each other, each throughout and after the pandemic.
the place it fits you
Applause is in search of a Content material and Social Media Supervisor who understands the ability of partaking content material and social media – not simply to develop and develop a enterprise, however most significantly, as an important technique of group constructing. As a content material supervisor and social media supervisor in Applause, you can be liable for conveying public messages of applause to the creators and followers you’ll work together with often.
You should have a key position in serving to the Applaus Advertising workforce obtain their targets of constructing a group round clap creators and their followers, growing adoption, and growing engagement. You should have possession over the required assets and the technique that may serve the applause finest. You’ll be anticipated to steer and implement the best social technique with steady iteration of this course of based mostly on data-driven outcomes.
You’ll work carefully with the corporate’s advertising workforce, together with the artist relations, product workforce, and co-founders at Appalouse to affect the corporate’s general progress technique. The appropriate particular person for this position has expertise working in music, leisure and/or startups, organically rising social media and a observe report of making compelling content material (through social media, e-mail, search engine optimisation and different channels).
- Create a group round clap creators and their followers via related, authentic, high-quality content material and hands-on interplay.
- Be certain that all content material is on-brand, constant in fashion, high quality and tone of voice. This content material contains quite a lot of codecs (photographs, reels, TikToks, written, and so forth.) throughout quite a lot of channels (akin to social media, blogs, e-mail, and so forth.).
- Handle Applause’s social media presence together with content material planning, content material creation, knowledge evaluation and reporting
- Outline and implement Applause (through HubSpot) e-mail technique for each creators and followers with a deep understanding of the person journey and significant touchpoints
- Create and handle the clap weblog, together with editorial calendar, write posts, handle freelance writers, and assist content material partnership alternatives based mostly on key phrase evaluation and search engine optimisation efficiency
- Develop and implement distinctive and interesting thought management content material to draw new artists and followers, convert leads, and improve model consciousness.
- Measure and consider the success of our content material technique throughout all channels, frequently reporting outcomes and growing technique based mostly on KPIs.
- Keep clap assist heart, guaranteeing assist articles are up-to-date, simple to comply with and discoverable
- Help broader advertising and gross sales efforts as wanted to drive person acquisition and retention via asset creation and web site improvement
- 3-5 years in a consumer-oriented music or music/know-how firm
- Over 3 years of expertise in social media administration, content material creation, and group constructing
- A confirmed observe report of constructing natural progress on social media and the group
- Capability to establish social traits and implement distinctive and inventive content material round them
- A real lover of music and popular culture who has his finger on the heartbeat of each music together with attending music occasions frequently
- Deep information of all social platforms in addition to music streaming platforms like Spotify [2,935 articles]href=”https://www.musicbusinessworldwide.com/corporations/spotify/”> Spotify, YouTube [1,357 articles]href =” https://www.musicbusinessworldwide.com/corporations/youtube/ “> YouTube and Apple Music [1,033 articles]href=”https://www.musicbusinessworldwide.com/corporations/apple/apple-music/”> Apple Music and Amazon [615 articles]”href=” https://www.musicbusinessworldwide.com/corporations/amazon/ “>Amazon
- A superb author who can seize the voice of the model with enjoyable, humor and intelligence, who is aware of and might talk with our customers/consumer
- Experiment with benefiting from paid advertisements to spice up social following and engagement
- Capability to grasp the essence of the model and convey it to life throughout all social channels
- Nice eye for design and relaxed content material creation/enhancing, together with video
- Comfy working remotely and within the company workplace in Los Angeles
#Applause #Content material #Social #Media #Supervisor #Music #Enterprise #Worldwide