Yes, I usually write about WordPress plugins, but it’s the first post of the new year, and I feel I should write something significant about my business (writing instructions for WordPress plugins) and its direction for the new year. After all, isn’t that what everyone else does?
Why New Year’s Resolutions Fail
People like to make New Year’s resolutions, but the problem is stamina. By June, life has pulled them down, and they usually don’t remember what they were so eager to do in early January. Or maybe they do remember, and then they feel guilty for their lack of self-control, and they condemn themselves silently in their minds.
Maybe we need to give things more time.
Are good marriages made in a year? Do lasting friendships form after only a few months? Are really great WordPress plugin blogs written in a year? The truly important things in life take time to nurture and mature into something truly great. In our fast-paced world, we want it now. Consider the story of the tortoise and the hare and reconsider your haste to move to the next big thing.
Your business is a relationship. You have a relationship with it – a person to business connection (P2B), and through it, you have a relationship with other people (B2P).
Some people compare their business to a baby. They love it and cannot see its faults. Some people say the business is about the people it serves. I say they are both right. My business has to serve me. It has to meet the need I have (my baby) to meet other people’s needs.
Stay with it!
Einstein said, “It’s not that I’m so smart, it’s just that I stay with problems longer.”
So what am I doing in 2011? I am keeping on keeping on track with the New Year’s resolutions I have made for the past two years. I am giving my business the same chance I gave my marriage. Twenty one years later, I’m glad I stayed committed.
I’m going to keep writing content – information about WordPress plugins – that helps people build great WordPress websites. I’m going to learn all I can about search engine optimization – the ethical way of doing things. I’m going to start a new blog for my virtual assistant business and focus on providing great how-to content on product launches.
Because sometimes it takes longer than a year, sometimes it takes longer than two years. I want to stick with something long enough to achieve it. I want to know that the idea I had was viable. And I don’t want to jump all over the cyberverse to the next new hot idea someone else has. I want to stick with what I have committed to, stick to what burned inside me until I made it a reality. Not to say that I won’t nip and tuck along the way to perfect the dream, but I will never be finished.
This post is harder to write because my posts are usually WordPress plugin how-tos, but this one is from my heart and therefore, shares who I am. I hope it makes sense and helps someone.
And I will keep on keeping on until this business is a success.
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{ 2 comments… read them below or add one }
Nice blog. I could tell that this was a subject that you were passionate about! I don’t believe in New Year’s resolutions. I think you have to renew your commitment to your goals all year long. Using a deadline like New Year’s just gives you permission to keep doing things you know you shouldn’t because you’re going to change in the future. Everything good is a work in progress.
Thanks for sharing your perspective!
Deborah,
Thanks much for your post on Super Popup Pro. Davide IS one to respond quickly to an issue. I am trying to understand right now how to use the Plug-in properly, but cannot see past my own nose right now. Sometimes wish the authors would create documentation that is easy to follow. Thanks for taking it a step further.